Thursday, November 8, 2012

Talking Head Videos Bore Audiences Online

Boring an audience is almost the only thing that is never a good idea to do in a video. Probably not a good idea in any form of entertainment or media. But nonetheless, people continue to make talking head videos, because they are often easy and cheap.

Alas, this may never change, and perhaps shouldn't change since keeping costs down and productions fast is just about as important as not boring the audience. But it is worth knowing the realities even if you're committed to making a talking head video:

The eyetracking data clearly show that a talking head is boring, even for 24 seconds. On the Web, 24 seconds is a long time - too long for users to keep their attention on something monotonous

(from Talking-Head Video Is Boring Online).

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